Napapijri: Alpine Photo & Video Production

Courage Production managed the photo and video production for the Napapijri Spring/Summer campaign, bringing the brand back to its birthplace in the Aosta Valley. Operating in challenging mountain environments, we provided comprehensive high-altitude logistics across a demanding two-day, multi-location schedule.

The shoot required a highly coordinated dual-unit setup (photo and film) moving between the rugged landscapes of the San Bernardino Pass and the Val Ferret. Based out of Courmayeur, our team handled all local operations.

We managed extensive location scouting to find the perfect alpine backdrops, secured wilderness permits, and coordinated off-road transport for the international crew and heavy equipment. By setting up efficient mountain basecamps and handling all on-the-ground operations, we ensured the creative team could work seamlessly in the unpredictable alpine weather.