Sezane: L'Avventura - Amalfi Coast
Positano Production: Vertical City Logistics & Beach Shoot
For Sézane’s final chapter of "L'Avventura", the setting was the vertical city of Positano. The creative vision required a mix of private intimacy and public vibrancy. We scouted a stunning private villa perched high above the town, accessible only via steep pedestrian paths, offering a breathtaking view of the coast.
Shooting in Positano presents unique logistical hurdles. We organized a specialized team of porters to manually transport photo and video equipment from the villa down to the beach and through the town's narrow steps. We handled all public permits for the crowded marina and managed the travel logistics for the French team, basing the crew in nearby Praiano for optimal access.
Project Details
PRODUCTION SPECS:
LOCATION: Positano (Private Villa, Beach, Town Center)
CLIENT: Sézane (Paris)
SERVICE: Full Production Service Amalfi Coast
LOGISTICS: Porters (Equipment Handling), Public Permits, Crew Travel (Paris/Praiano)
GEAR: Photo Kit (Naples) + Video Kit (Milan)
Planning a shoot in the vertical city? Discover our Naples & Amalfi production services.
Credits
Photographer: Maxime La
Photographer: Bryan Monaco
Photographer: Ward Ivan Rafik
Videographer: Elliott Broue
Set designer: Pierre Bouvier
Makeup: Ines Jegham