Photo production > Liu Jo • SS25 Denim Photo and Video Production in Milan
shot by Luca Campri






The new iconic Liu Jo denim tells its story through the Spring/Summer 2025 OOH and TV campaigns. This project is a production service we provided for Mirror Mirror Paris and was photographed by the talented Luca Campri, featuring model Holly Brown in the city center of Milan. In addition to capturing the stills, we also managed the video production for the TVC directed by Helmi.
Credits
Photographer: Luca Campri
MUA: Giulia Cigarini
Hairstylist: Paolo Soffiatti
Stylist: Elena Mottola
Set Designer: Niccolò Giordano
Main Model: Holly Brown
Production company: Mirror Mirror
Production service: Courage