Netflix Launch Campaign Production

Directed by Marco + Maria

Courage Production managed the Netflix launch campaign film, a talent-led street shoot directed by Marco + Maria with DoP Anton S. Gunnarson. The campaign brought the show's cast onto real streets for a fast, character-driven promo built around the talent.


Working with series talent on a public street is a scheduling and access job. Cast availability is tight and locked to their shooting calendar, so the campaign day was built around their window, not the other way round. Courage Production coordinated the talent schedule, the street locations and the unit so the shoot held to a single compressed day.


Courage Production ran the location plan and the on-street logistics so the crew worked through multiple setups in daylight. This was a cross-format job, film and stills captured together for the launch. Courage Production ran both units on the same talent and locations, sequencing coverage so the campaign delivered motion and print assets from one shoot. For the full setup, see our film and photo production in Italy.

Project Details

LOCATION: Street locations

SERVICE: Film and Photo Production Service

CLIENT: Netflix

Netflix launch campaign production on location
Netflix campaign photo and film production by Courage Production
Netflix campaign talent on a street shoot
Netflix launch campaign film production with Emma Mackey by Courage Production

Credits

Director: Marco+Maria
Creative Director: Ida Hariri
Dop: Anton S. Gunnarson
Music: Emanuele Lombardini and Alex Comin
Starring:
Asa Butterfield
Emma Mackey
Ncuti Gatwa

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